Tag Archives: Basics of Marketing

The Essential Guide to the New Search


Google. Bing. Yahoo. Ask. Facebook. Twitter. LinkedIn. Google+. Pinterest. YouTube. Tumblr. WordPress. Blogger. Yelp. Salesforce. Data.com. And I could go on. These are all sites that offer search capabilities. Some of them generate over a billion search queries a month. … Continue reading

Posted in Brand, Brand Awareness, Branding, Business Development, Connecting, Content Curation, Content Marketing, Digital Marketing, Entrepreneur, Entrepreneurs, Facebook Marketing, Google Plus, Google+, Interactive Marketing, Internet Marketing, Lead Generation, LinkedIn, LinkedIn Marketing, Marketing, NFP, Non for profits, Online Marketing, Personal Branding, Planning, PR, Quality Introductions, Referrals, Relationship Building, Search Engine Marketing, Search Engine Optimization, SEM, SEO, Small Business, Small Businesses, Social Media Marketing, Social Media Marketing Strategy, Social Media News, Social News, Social Search, Strategy, Tumblr, Twitter, Twitter Marketing | Tagged , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Twitter Not LinkedIn, Google + Events, & UStream It – Part II


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Twitter Not LinkedIn, Google + Events, & UStream It – Part I


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Slogans – To Do or Not to Do?


What do you think of when you think of a slogan? You might think of Nike “Just Do It” or Milk “Got Milk?” or even Lowe’s “Let’s Build Something Together”. All different size businesses use slogans and use them for good reasons. Slogans are extremely effective. People’s attention spans are very short and first impressions are everything. So, how does a slogan overcome these objections? They simply sum up your mission as a company into a short, yet effective and memorable phrase. Continue reading

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